BRAND - Monki

MISSGUIDED

Monki is a very popular Swedish brand that was founded a few decades ago by fashion lovers, Adam Freiberg and Orjan Andersson. At the time, they saw a gap in the fashion market for good quality and affordable clothing that was artsy, unique, and had a vintage edge that would appeal to young people and older folks, alike.

Although Monki is considered to be “fast fashion”, it is surprisingly good quality for a brand that is categorised as such. Wearers of the Monki brand love the fact that their garments answer their desire for clothing that is fun, colorful, vibrant, and something a little different from the norm.