High street fashion has in recent years been given a lot of bad press for being of questionable quality and highly changeable. Although this may be true in some sense, Vero Moda has played a large role in changing this mindset and this is due to many reasons.
Let’s take a look at how the Vero Moda brand has remained strong for all these years?
Right from the outset and when the brand was first founded back in 1987, the goal was to provide a great quality clothing brand at reasonable prices. They wanted to produce clothing that wouldn’t just last for one season, but garments that could be worn year after year. This brand did not disappoint and since the late ’80s, it has been doing exactly what it set out to do right from the beginning.