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The Difference between a fashion brand outlet and a factory shop?

Written by Admin Nonhlahla


Posted on September 03 2020

Fashion brand outlets, factory outlets & factory shops have become very popular over the past few years and you have probably heard people around you use these terms interchangeably. While many people believe that they are the same thing, they are actually very distinctive and have quite a few differentiations between them.


Generally speaking, a factory outlet sells products from only one brand. These are usually manufacturers who have products from the previous season and products that have not sold in their regular outlets. Sometimes, certain products that are sold in factory outlets have been returned, are damaged or have small defects. The factory outlets then sell these items at reduced prices so that they can sell quickly and get rid of the stock.


A factory outlet is normally fully owned (or sometimes partially owned) by the actual brand or manufacturer of the product. You will find, more often than not, that their product line is a little outdated and some products can seem out of place on the racks. This is because it is surplus stock and the factory outlet is trying to get rid of it as soon as possible.


On the other hand, brand outlets are clothing retail specialist that sell a wide variety and range of Branded clothing and accessories, like is the case with us at fbo.


When buying clothing, accessories and other products from a fashion brand outlet, you won’t have to worry about defects; if the product has been previously returned; or whether or not the item is from the previous season. You can be assured of the best quality and workmanship that you have come to expect from the brand that you are shopping for.

 fashion brand outlet

Fashion brand outlets are different from factory outlets in that they don’t only stock one brand, but multiple brands. Their prices are very reasonable, the quality of the products is the same as you would find at a brand name outlet, and they usually sell larger volumes to their customers. This makes fashion brand outlets very attractive to customers as they can shop for anything they want or any brand they want, all under one roof!


The prices that you pay at both factory outlets and fashion brand outlets are lower than retail outlets. Factory outlets are able to price their products low because these products are from previous seasons and they are unable to sell them in their main outlets. Also, many of the items have been returned or are slightly damaged so, the customer is given a substantial discount.


When it comes to fashion brand outlets, the prices are low because the outlet buys large volumes of products from the brand itself and is given a low unit price per item due to the high volume. Brand outlets will then sell their products to their own customers at low prices, making it the ideal place to shop for high quality, branded items.


If you are on a budget and you are interested in investing in some good quality, branded clothing or accessories at great prices, we recommend shopping at a fashion brand outlet. Not only will you be exposed to several brands at once, but you will also enjoy the wide variety and capability of buying exactly what you want.


On the other hand, if you are a die-hard fan of a certain brand, you may want to consider a factory outlet that sells your favourite brand. However, it can be difficult to find a factory outlet that sells your desired brand and you may want to shop at a fashion brand outlet that sells it instead.


Here at fbo, we are the Fashion Brand Outlet and we are fast becoming South Africa’s one-stop destination for trending fashion and accessories at rock bottom prices!

 fashion brand outlet

Many of our customers like shopping on our easy-to-use, online outlet which has a safe and secure check-out option, as well as door-to-door shipping options. This means that they can comfortably shop in their own homes for all their favourite branded clothing and accessories.


Of course, at fbo we also have many customers who love browsing for clothes and accessories in our brick and mortar brand outlets that are located in both Johannesburg and Pretoria.


We have physical fbo outlets in the Johannesburg CBD, the Pretoria CBD, Lakeside Benoni, Springs, Kempton Park and our latest and newest outlet in Randburg Square.


In addition to our low fashion brand outlet prices, at fbo we also often have amazing sales and marked down clothing and accessories! If you want to take advantage of these too-good-to-be-true deals, you need to act fast as they are incredibly popular, and they sell extremely fast! Don’t worry if you have missed out on one of our previous sales as you can definitely take advantage of the next one.


Another great advantage of shopping at one of our popular fashion brand outlets is that we always have a team of friendly and knowledgeable staff available on the shop floor to help you with any questions you may have, or to recommend something that they think would suit you. Our team know a great deal about the brands we sell and can tell you more about the brands you don’t know and can also advise you what is currently trending and how to accessorise any outfit.


So, if you are tired of paying exorbitant prices for branded clothing and accessories, may we suggest that you pay an fbo brand outlet a visit soon? We are certain that you will be pleasantly surprised at the amazing bargains you can pick up! Remember that we have brand outlets in Johannesburg and the Pretoria CBD (as well as our online outlet). Just because you are on a budget doesn’t mean that you have to wear sub-quality clothing.